How To Get Verified On Instagram: Step-By-Step Guide (2021)

Instagram is one of the most popular social media platform, having the highest average engagement rates of all the main social channels, beating Facebook and

Tiktok, and Twitter. You could easily get even more engagements on your Instagram account if your account is verified and have a blue check that appears next to the account name. The blue check opens a door to even more exposure and success but this status symbol doesn’t come without effort. In this article, we will guide you on how to get verified on Instagram and provide some tips to help you qualify for it.

What does Instagram verification mean?

Instagram verified profiles for their users having “Accounts representing famous public figures and well-known brands or companies”  because they have a high likelihood of being imitated. Instagram verification helps users to find the authentic people and brands they are looking for.

The verified profiles have a blue check that appears next to their name. Having the blue tick means that Instagram has confirmed that the account does belong to the public figure. You should really be a famous public figure (celeb, brand, influencer) before requesting for Instagram verification.

What Are the Benefits of Being Instagram Verified?

For the majority of Instagram users, getting the Instagram blue check is just a badge of honor, or something like this. It looks cool, it builds your influence, and it makes you feel special. But those aren’t the only motivation for requesting Instagram verification is worth your while.

There are three main advantages of having verified Instagram account:

1. More Trustworthiness

Having a verified account on Instagram increases your brand’s reputation. Considering hardly 1% of accounts are verified, having the blue tick with your profile name signifies your brand is both important and appropriate.

Some Instagram users might be careful when they see deals or giveaways, doubtful it could be a scam. But when they see a verification badge with the account name, they are more likely to consider the account as trustworthy and reliable.

2. Increase Brand Awareness 

Having a blue check can also increase your brand awareness and also your follower count. This is because verified accounts appear towards the top of the search and suggested accounts. According to our research Instagram algorithm favors content posted by verified accounts, resulting in more engagement per post.

Verified account could also bring more business opportunities to your ecommerce company. Even if an influencer or potential customer hasn’t heard of your brand before, the blue check indicates your brand is a major leader in the industry. This could spark their interest in collaboration or communication with your business.

3. Early access to special features

Another benefit that verified accounts receive is early access to Instagram features that can help to monetize accounts. For example, the swipe-up functionality on Instagram stories. A non-verified profile needs at least 10,000 followers to get access to the swipe-up function. But verified profiles are exceptions to this rule, they don’t need to wait for 10k followers to use this feature.  But if you still want to use this special feature on your non-verified account and not having the required number of followers, don’t worry Instalikes comes with a solution.

7 Tips to get verified on Instagram

Majority of verified accounts on Instagram are well-known brands, companies or public figures with a great number of followers. But you don’t need that quantity of followers to get verified – you just require an account that’s likely to be imitated.

If you’re wondering what it takes to qualify for that blue check, here’s are tips and suggestion you need to do:

1. Follow the Instagram Rules

If Instagram authorities feel that you are not agreed with their Terms of Use or Community Guidelines, you will not be eligible for instagram verification.

2. Be real

Your Instagram account needs to show a real person, a registered company, or a well established organization. That also means no inspirational meme pages or fan pages will be considered for Instagram verification.

3. Be notable

Random people can’t just get the Instagram verification badge by asking nicely. You or your company must be well known among the common public, be highly searched for, and be featured in news. Being featured in paid advertisement or promotional content doesn’t count.

4. Finish Setting up your profile 

You must be required to have a bio, a profile picture, and at least one post in order to get verified by Instagram.

5. Be public 

Your Instagram account should be public for users, you couldn’t get verified by private profile.

6. Don’t link to other social networks

If your profile contains links to follow you on other social platforms, your request for verification will be rejected.

7. Be Honest

If you post “false or misleading information” when applying for instagram verification, you will have your verification badge removed and face possible suspension or even a permanent ban from Instagram.

Specific Requirements from Instagram’s Terms of Use and Community Guidelines

Instagram set four specific requirements for an account to get verified:

• Authentic:

Your account must represent a real person, registered business, or entity.

• Unique:

Your account must be the unique presence of the person or business it represents. Only one account per person or business may be verified, with exceptions for language-specific accounts. Instagram doesn’t verify general interest accounts (example: @puppymemes).

• Complete: 

Your account must be public and have a bio, profile photo, and at least one post. Your profile can’t contain “add me” links to other social media services.

• Notable: 

Your account must represent a well-known, highly searched for person, brand, or entity. Instagram reviews accounts that feature in multiple news sources, and they don’t consider paid or promotional content as sources for review.

How to request verification on Instagram

1. Make sure you’re logged in to the Instagram account you’re requesting a verified badge for.
2. Tap or your profile picture in the bottom right corner to go to your profile.
3. Tap in the top right, then press Settings.
4. Tap Account, then tap Request Verification.
5. Enter your full name and provide the required form of identification (example: government-issued photo ID).

Losing Your Verification Badge

Of course, Instagram owns the right to take away any verification badges that it may grant. They clearly state that they can remove your blue tick or suspend your account if you:

• Advertise, transfer, or sell your verified badge.
• Use your profile picture, bio, or name section to promote other services (so be careful with your influencer marketing in these places).
• Attempt to verify your account through a third party.

Therefore, if you do receive a verified check, treat it as a well-earned privilege, and make sure that you don’t ever give Instagram a reason for taking your verified badge away.